Hear from a diverse group of industry leaders who believe there is more to Pacific Northwest Fashion than just rain boots and damp hair.
Written by DOMINIQUE ETZEL Seattle Met
On Sunday, January 10, A Dot (A.), a local production company created to bring together people in fashion, hosts a unique convention featuring a dozen female leaders in the Pacific Northwest fashion industry.
Written by Sara Sonnen. UP Global
Answer Provided by Yuliya Suleymanova, Founder of SULÉY Group
How Do I Create a Brand Identity? SULÉY Group is not just another marketing or creative agency. We are a team of researchers specializing on a deep study of consumer behaviors and the relations between consumers and brands. The easiest and understandable way for consumers to relate to brands is to associate brands with human characteristics. That way consumers build a solid emotional association on what a brand means to them, how it makes them feel, what other people may think of them wearing, eating, driving a brand.
“Fashion is one powerful platform for change, whether social, political or environmental.”
–Ava J. Holmes, Runway Producer and CEO of A-DOT L.L.C.
Suley Era highlights these 2016 multi-media campaigns to model fashion as a device for change.
Spring 2016—Suley Era will co-present “Elephantasia” at Vancouver Fashion Week in collaboration with A-DOT L.L.C., The Gabby Wild Foundation, and 12 International Designers.
Taking a look at what happened over the last decade of local fashion in Seattle, industry leaders reveal pinnacle insights that could return Seattle’s reputation as the hub for style and “fashion” it once was. The last decade of fashion, or “lack of fashion industry1” wiped Seattle off of the map of global fashion activity. PR Manager for Luly Yang, Rose Dennis shares her insights:
Cultivating leadership is one of the many avenues that Suley Era is actively embarking on with partners to transform the culture of fashion in Seattle. In a city abundant with artists, the lack of infrastructure and support for collaboration can be an obstacle to those desiring to build a life and a career for themselves in the midst of a rapidly growing metropolis.
Suley Era serves as a voice for upcoming fashion business endeavors as well as provides mentorship through partners like A-Dot, a local fashion production company and leadership platform.