SULÉY ERA
Wednesday, 13 January 2016 00:47
A. Convention Offers Insight Into Seattle’s Fashion Industry
Hear from a diverse group of industry leaders who believe there is more to Pacific Northwest Fashion than just rain boots and damp hair.
Written by DOMINIQUE ETZEL Seattle Met
On Sunday, January 10, A Dot (A.), a local production company created to bring together people in fashion, hosts a unique convention featuring a dozen female leaders in the Pacific Northwest fashion industry.
Published in Press Digest
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Wednesday, 13 January 2016 00:34
Ask An Entrepreneur: How Do I Create a Brand Identity?
Written by Sara Sonnen. UP Global
Answer Provided by Yuliya Suleymanova, Founder of SULÉY Group
How Do I Create a Brand Identity? SULÉY Group is not just another marketing or creative agency. We are a team of researchers specializing on a deep study of consumer behaviors and the relations between consumers and brands. The easiest and understandable way for consumers to relate to brands is to associate brands with human characteristics. That way consumers build a solid emotional association on what a brand means to them, how it makes them feel, what other people may think of them wearing, eating, driving a brand.
Published in Press Digest
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