LILYSILK and NBCF Partner to Launch Caring Collection, Elevating Breast Cancer Support and Awareness  

 LILYSILK X NBCF Caring Collection - The Hope's Embrace Sleep Set

On March 25, 2024, LILYSILK announced a new milestone in their continuing partnership with the National Breast Cancer Foundation, Inc.® (NBCF) – an introduction of a specially designed cross-over collection of luxury bedding and sleep accessories, the LILYSILK X NBCF Caring Collection.  

Since 2022, when LILYSILK joined its forces with NBCF, both organizations have been pursuing one common goal to help those affected by breast cancer through early detection, education, and support services, and now LILYSILK reaffirms its commitment to the NBCF mission of 'Helping Women Now®' by dedicating a portion of its proceeds to the cause. From March 1, 2024 to June 30, 2025, LILYSILK pledges to contribute 50% of the gross retail sales from the LILYSILK X NBCF Caring Collection to benefit NBCF and its services to women.

"Our ongoing partnership with NBCF is a cornerstone of LILYSILK's mission to make a tangible difference in the community," said David Wang, CEO of LILYSILK. "The Caring Collection transcends mere symbolism. It's a tangible pillar of support to those battling breast cancer. We take immense pride in standing with NBCF in this meaningful endeavor." 

The Caring Collection features exquisite silk items that offer solace and support in everyday life. Each product from this line – Hope's Comfort Pillowcase, Eternal Hope Scrunchie, Hopeful Dreams Sleep Eye Mask, and The Hope's Embrace Sleep Set – is a testament to LILYSILK's commitment to quality, comfort, and community care. The collection serves as a symbol of strength, unity, and hope so no one faces breast cancer alone.

The Caring Collection is thoughtfully packaged to reflect LILYSILK's heartfelt gratitude and shared commitment. The Hope's Embrace Sleep Set comes in a specially designed gift box bearing a message of thanks and solidarity. At the same time, individual items are thoughtfully presented in LILYSILK's signature packaging, accentuated with a Pink Ribbon-themed sealing sticker, symbolizing the continuous fight against breast cancer.  

The Hope's Embrace Sleep Set

• The Hope's Embrace Sleep Set The Hope's Embrace Sleep Set
• The Hope's Embrace Sleep Set The Hope's Embrace Sleep Set
• The Hope's Embrace Sleep Set The Hope's Embrace Sleep Set
• Hope's Comfort Pillowcase Hope's Comfort Pillowcase
• Hopeful Dreams Sleep Eye Mask Hopeful Dreams Sleep Eye Mask
• Eternal Hope Scrunchie Eternal Hope Scrunchie
• Hopeful Dreams Sleep Eye Mask Hopeful Dreams Sleep Eye Mask
• Hope's Comfort Pillowcase Hope's Comfort Pillowcase
•  

"We are excited to continue our partnership with LILYSILK and their commitment to NBCF's mission," said Candice Hensley, NBCF Sr. Manager of Strategic Partnerships. "Last year LILYSILK donated over $43,000 of eye masks to our HOPE Kits that are given to women undergoing breast cancer treatment. With their generosity and continued support, they will help us to provide breast health services to women. We are proud to have them as a partner as an extension of our hearts and hands." 

In its third year of collaboration, LILYSILK aspires to amplify its efforts and inspire hope among breast cancer patients and survivors by continuing to contribute to NBCF's HOPE Kit program and providing crucial support to NBCF's mission of Helping Women Now®. Together, LILYSILK and NBCF are committed to positively impacting the lives of those affected by breast cancer when they need it most, eagerly anticipating the positive outcomes of this partnership. 

With each purchase, LILYSILK customers actively contribute to uplifting individuals affected by breast cancer. By channeling a significant portion of the sales towards this cause, LILYSILK aims to help NBCF and make a tangible difference in the lives of those affected.

LILYSILK Top Choice for Kelly Clarkson on Her Popular Daytime Talk Show 

At the beginning of 2024, LILYSILK reinforced its global leadership in the luxury apparel segment by becoming Kelly Clarkson's go-to wardrobe choice in 2024 while hosting her eponymous daytime talk show, The Kelly Clarkson Show.

The acclaimed Grammy-winning singer has looked spectacular in several stylish LILYSILK pieces throughout January and February, including the Solomon Sweater, Vivi Knit Dress, Polka Dots Georgette Blouse, and the Amalfi Stripe Silk Shirt.

"Seeing our designs come to life on The Kelly Clarkson Show has been an exhilarating experience. Kelly embodies the timeless appeal and sustainable ethos of our creations, making her the ideal muse for LILYSILK," commented David Wang, CEO of LILYSILK. "It is such a tremendous honor to have our products featured on such a prominent platform and we are eager to continue motivating individuals to incorporate the elegance and environmental consciousness of silk into their everyday lives."