Tuesday, 24 September 2024 02:40

Zenni Optical Pays Tribute to Fashion Legend Iris Apfel with 'Iconic Elegance' Eyewear Collection Featured

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Dressed to the Nines, SKU: 4453124 Dressed to the Nines, SKU: 4453124 Iris Apfel, Zenni Optical

SOURCE Zenni Optical

Zenni Optical is paying tribute to legendary fashion icon Iris Apfel with the launch of its exclusive 'Iconic Elegance' collection, released on August 29, in honor of what would have been her 103rd birthday. As a trailblazer in the fashion world, Apfel’s bold style and fearless approach to self-expression continue to inspire, and this collection captures her timeless influence through a series of chic, statement eyewear designs.

Created in collaboration with Apfel’s estate, the 'Iconic Elegance' collection embodies her larger-than-life personality and enduring legacy. Each piece reflects the distinctive blend of bold shapes and vibrant colors she was known for, ensuring that her impact on the fashion industry and personal style will live on for years to come.

Known for her colorful and strikingly conspicuous eyewear and vibrant fashion sense, Iris Apfel’s legacy lives on through this new line, offering eyewear that embodies her signature flair. This special collection not only honors Apfel’s remarkable contributions to the fashion world but also provides a unique opportunity for fans to embrace her one-of-a-kind style. Zenni Optical continues to innovate, merging fashion and function, and 'Iconic Elegance' captures the essence of a true fashion icon.

"We are deeply honored to have worked with Iris and to celebrate her enduring fashion influence," said Veronica Alcaro, Zenni's VP of Brand. "The 'Iconic Elegance' collection reflects her remarkable personality, offering eyewear that captures her daring spirit and legendary style. As Iris always said, 'More is more, and less is a bore!'"

The new collection features more than 20 unique frames named to reflect Iris' dynamic style, including Apfel Allure, Soirée, Dare To Be, and Eccentric Edge. These frames embody Iris' maximalist magic with bold, vibrant, and unapologetically unique designs that celebrate her distinctive approach to fashion.

Lori Sale (Partner, Artist & Brand and Iris' Agent) said, "Iris's glasses were more than just an accessory; they were a statement and a signature that made her instantly recognizable as she was often celebrated as 'the fabulous woman with the glasses.' She loved working with Zenni on her collections. She always wanted to know if they were as happy with the partnership as she was. I assured her that they were. We are incredibly honored that Zenni continues to celebrate and preserve Iris's legacy through their ongoing collaboration."

 

To explore the full range of styles in the 'Iconic Elegance' collection, visit

zennioptical.com/iris-apfel-collection.

 

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Published in Fashion World
Yuliya Suleymanova

About Yuliya Suleymanova:

Yuliya Suleymanova is Suley Era co-founder, editor, and a top contributor for Fashion World and Culture Land sections.

Yuliya is a Doctorate Candidate in Organizational Leadership. Professor. Marketing & Consumer Behavior Researcher. Public Speaker & Media personality.

 

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